Project Description

doormates was a hyper-local social media platform wanting to give residents in local neighborhoods a way to meet & connect.


Business Plan • Strategy • Branding • Company Naming • Logo • Website • Product Development • Agile & Lean Program Management • Launch Marketing Campaign


We were brought into doormates to mentor and guide first time CEO & 2 co-founders, as interim CEO, to help form the business plan, define & launch the first minimum viable product (MVP), and conceive & launch a marketing campaign for early adoption of the first MVP.  doormates pivoted to Mommy Nearest a year after we finished.

Project Details

Client: doormates

Tags: Acquisition, Branding, Campaigns, Logo, Naming, Web

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