doormates was a hyper-local social media platform wanting to give residents in local neighborhoods a way to meet & connect.
Business Plan • Strategy • Branding • Company Naming • Logo • Website • Product Development • Agile & Lean Program Management • Launch Marketing Campaign
We were brought into doormates to mentor and guide first time CEO & 2 co-founders, as interim CEO, to help form the business plan, define & launch the first minimum viable product (MVP), and conceive & launch a marketing campaign for early adoption of the first MVP. doormates pivoted to Mommy Nearest a year after we finished.
Tags: Acquisition, Branding, Campaigns, Logo, Naming, Web